What is the return on reputation (ROR), and how do we ensure that every executive understands its value? Faced with skeptical consumers, today’s businesses must work to earn and maintain the public’s trust on a continuous basis. Through strategic partnerships, media placements, powerful rankings and insightful research, Catherine Hernandez Blades, Aflac’s Senior Vice President of Corporate Communications, will provide insights into the business value of an approach that focuses on responsibility.
Corporate Social Responsibility (CSR) is a critical piece of a company’s internal and external brand. Leveraging strategic partnerships with civic organizations and for-profit collaborators, improves both the bottom line and the world. Join us on October 11 to learn about best practices, future trends, and the vital role of PR and Communications specialists in driving results for all sizes and types of businesses.
Looking to make connections and build relationships with fellow PR pros? Whether you're just starting out in your career or a seasoned PR pro, our PRSA Networking Mixer offers valuable opportunities to meet fellow PR peers and expand your network in a relaxed environment.
Register to attend our upcoming PRSA Networking Mixer from on Wednesday, September 26 at Variant Brewing in Roswell.